One of the holiest grails in the sneaker world is without a doubt, the Nike Mags, the self-lacing sneakers worn by Marty McFly in Back To The Future II. Nike was tasked by creating a futuristic self-lacing shoe that would exist in the year 2015.
The Creator of Nike Mags
Tinker Hatfield, the greatest footwear designer of all time came up with the hands free self -lacing technology, blinking neon lights and the grey/blue colour scheme for the vintage original Nike Mags worn by Marty McFly in Back To The Future II.
In 2011 Nike for the very first time released Nike Mags to the public through auctioning 1510 pairs exclusively through eBay and live auctions at various Nike stores, but these Nike Mags did not yet feature the “Power Laces” technology.
In 2016 Nike finally realised their dream of releasing the first Nike Mags with self-lacing technology. These Nike Mags were not made available to the public, but could only be obtained through a raffle, with proceeds of both the 2011 and 2016 releases going directly to the Michael J. Fox Foundation For Parkinson’s Research. The raffle tickets were priced at $10 each, but there was no limit as to how many tickets you could buy to enter the raffle competition.
Nike Mag Auctioned Off For An Insane $92,100
The original left-side Nike Mag shoe has sold for an incredible amount of $92 100 on eBay. This particular sneaker which was created for the movie, Back To The Future II auctioned for nearly three times the amount that a complete pair auctioned in London in September 2018.
As you can see in the screenshot above, the Nike Mag sneaker has started to disintegrate due to old age, as the movie Back To The Future II was created back in 1989. You can go and view more images of the Nike Mag on eBay and zoom in by visiting this link.
But wait … you might say: “Is this information not a little bit old news now, why are you mentioning it now?”
Well, ladies and gentleman, because Nike just released its first ever self-lacing basketball sneaker, called The Nike Adapt BB and for the first time it is now possible for the public to buy self-lacing sneaker technology from Nike at a much more affordable price of $350 in comparison to when they first released the Nike Hyperadapt 1.0 cross trainer in 2016 at an insane price of $720. Nike realised that a price of $720 is not sustainable when offered to the public as there are just not that many people that are prepared to pay that kind of price for a pair of trainers. So in my mind this is quite an epic and historic moment and for this reason I felt that it was appropriate to share the history behind the development of Nike self-lacing technology.
The Nike Adapt BB self-lacing basketball sneaker
As this is such an epic historic moment, I cannot let the moment pass without dedicating a full article on the Nike Adapt BB basketball sneaker and for this reason I am simply going to leave you here with a video of the unveiling of the Nike Adapt BB to make you drool with anticipation. You can read my full review on the Nike Adapt BB basketball sneakers by clicking on the button below.
An Interesting Question I Forgot To Ask
If the left-side original Nike Mag was auctioned off for $92,100, then what happened to the right-side original Nike Mag that was featured in the movie, Back To The Future II? Who is in possession of the other original Nike Mag sneaker? It will be very interesting to see if anyone has any idea of what happened to that sneaker? Please delight me with your theory or facts on this in the comments section below.
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Getting back into running season I’d love to take a deeper look into these shoes. My older Nikes are about finished so I’m in the market for some new shoes for the spring and summer track workouts. I like the black ones with the red Nike logo. I’ve always preferred the darker shoes over the brighter colors. Thanks for your insight on these Nikes.
Todd, the ones you refer to is the Nike Hyperadapt 1.0 and as they are quite limited edition the particular one you mentioned comes in at a nice price of a whopping $1560 where the original launch price was only $720. I have interestingly enough seen the same thing happening with the Nike Adapt BB despite that it just recently launched. As Nike has completely sold out already I could not locate the Nike Adapt BB from any of the Nike stores. How funny is that. So people that bought the Nike Adapt BB seems to be featuring them on Amazon at a much higher price realising that Nike ran out of stock and is seizing the opportunity to make crazy profits. Therefore if you click on any of the links and see that e.g. the Nike Adapt BB is not available on Amazon anymore then it is not because my link was formed incorrectly, but simply that the Nike Adapt BB already sold out so quickly that the product is no longer available.
It seems to me that the Nike Adapt BB has a lot more takers than Nike originally thought and therefore the demand is much greater than the supply. Hopefully Nike would get their act together quickly as they are surely missing out on a lot of potential sales.